After working with multiple clients, I find that one of the most common questions asked is, “do I really need a serum?” Well, I am a firm believer in that step so I’m going to have to say yes. Your serum is just as important as any other step in your skin care regimen. It is a treatment and is going to deliver the best results. It’s also going to go deeper into your dermis (deeper layers of your skin). There are multiple serums available, that target different concerns. You should speak with a skin care specialist so that they can point you in the right direction, to meet your needs.